sasha samara is your ‘friendly neighbourhood popstar’, an emerging artist from Belfast who captivates her audiences with her heartfelt songwriting style and polished live performances.
Her endearing honesty is delivered through open and soaring vocals and characterful lyricism, drawing from her influences of Taylor Swift, Paramore and RAYE.
Awarded a Northern Irish Music Prize for Best New Artist in 2020, she continued to grow as a performer; Sasha’s trademark jubilant performance style blending with her confessional lyrics to draw her audience in. Cutting her teeth playing countless shows in Belfast’s smaller venues, she has since graced the stages of the Northern Irish Music Prize ceremony in 2021, Other Voices Cardigan (Wales) in 2022 and supported legendary Irish songwriter James Vincent McMorrow at Belfast’s Mandela Hall in December 2024.
Sasha’s latest single, ‘simmer’, built upon her success, securing ‘Track of the Week’ on Cool FM and RTE2FM and an ‘Artist of the Week’ accolade from Q Radio. She continues to develop her signature sound with her upcoming single ‘tide’, blending influences of pop and alt-RnB.